Long dominating the market sector for the distribution of premium façade products including Alucobond, Swisspearl and Trespa, HVG (Halifax Vogel Group) Facades has announced the launch of its refreshed brand and introduction of several new façade product lines.
As part of the growth strategy, HVG is merging Alucobond Architectural and its HVG Façade Solutions division and launching additional new market demand driver products to bolster its premium façade portfolio. The move is expected to provide the market with one of the most comprehensive ranges of high-quality facade products in Australia.
“HVG Facades has been a trusted name in the Australian facades industry for many years, and we are firmly focused on continuing to grow our market share across Australia and to achieve increased awareness of our leading range of premium products,” said Mark Bradfield, general manager of HVG Facades.
“The scope of our range and the opportunities that we’ve gotten have obviously grown and it was a good chance to galvanise the two divisions to have one face to the market, so that we’re positioned as the go-to supplier of the most trusted range of façade products for the industry.”
A significant component of the brand refresh includes HVG Facades’ decision to launch its own range of façade products to meet the market’s growing appetite for superior quality products. The new brands introduced are the MondoClad and Zintl.
The MondoClad offers exceptional quality and fire performance and is a premium solid aluminium panel that provides a definitive non-combustible solution for compliance and safety with no complications. It comes is a wide range of finishes and sizes to ensure even the most complex designs can be achieved.
Further to the MondoClas, HVG Facades is also launching another new brand, the Zintl aluminium cladding, which will be available in a range of interlocking weatherboard profiles designed to offer high-quality aesthetics and fire performance with an efficient and cost-effective fixing.
“There’s a lot of focus in the construction industry around fire compliance at the moment, so we made sure the two new products that we launched are both non-combustible products that the industry can use, which is safe and enables a simple pathway for compliance, compared to some of the other façade products out there,” Bradfield said.
“We’re certainly looking to stay ahead of the curve and are constantly evaluating new products and assessing how we can further improve the construction industry – whether that is in improving the speed of construction, realising better cost savings, or implementing better sustainability.”